Susan's Place Transgender Resources

Dear Susan's Place Community,

After decades with our previous logo, I'm thrilled to share something truly special — our brand-new Susan's Place logo! This redesign has been a labor of love, and I want to take a moment to share not only the updated look, but also the meaning behind every element.

✨ Why a New Logo?

As our community has grown and evolved over the years, I realized the original logo — though created with care — no longer fully reflected the inclusive, welcoming, and affirming space Susan's Place has become. After decades with the same design, it was time for a visual identity that truly honors everyone who makes this community what it is.

🎨 The Design: More Than Just Pretty Colors

You'll notice the "SPTR" design — the first letters of Susan's Place Transgender Resources — but the meaning goes much deeper:

Each color represents a vital part of our transgender family:

💗 Pink (S) – Trans Women
💙 Blue (P) – Trans Men 
💜 Purple (T) – Genderqueer
💛 Yellow (R) – Nonbinary

Together, these four blocks form a unified whole — just like our community. No matter where you fall on the transgender spectrum, you are seen here. You are valid. You belong.

The soft, pastel colors were chosen to feel welcoming and approachable — creating a space that feels safe and comfortable for everyone who finds their way to us.

🏛 A Professional Look for a Trusted Resource

This new design reflects our incredible journey — from a grassroots forum into a respected, multifaceted resource. We now partner with healthcare providers, advocate for our community, and serve as a trusted hub of support and information. This logo honors that professional growth while still holding onto the warmth, care, and community spirit we're known for.

🌱 Looking Ahead

This logo is more than a rebrand — it's a renewed commitment to our mission: to be a place for everyone in our community. Whether you're questioning, transitioning, supporting a loved one, or simply searching for understanding and connection — you have a place here. And now, that place is beautifully represented in our visual identity, too.

I hope you love it as much as I do. After all these years, it feels incredible to have a logo that celebrates the beautiful diversity, resilience, and unity of the Susan's Place family.

**What do you think of our new look? I'd love to hear your thoughts and reactions in the comments below!**

With love and pride, 
Susan

I love it! It was the first thing I noticed when I logged in, and I thought: WOW!

It looks stylish, modern, clean, and very welcoming. Great job!

@Susan

Dear Susan:
The design of the new Logo and the wording and composition of your announcement
provides a wonderful updated and fresh look for our site.

Thank you Susan for everything that you have done and are doing for Susan' Place.

HUGS, Danielle [Northern Star Girl]
    The Forum Administrator

  cc:  Susan Larson
        The Site Creator and Site Founder.

I absolutely love it.

Really nice, Susan. I know you've been planning this for quite awhile. It's good to move forward, and I hope the Susan's Girl is enjoying her retirement.  :)

Hugs, Devlyn

Pretty snazzy!  I like it.   :)

In order to see the new Logo when you log in....

Many browsers will require you to first log out,
clear your browser and then log in again.

HUGS, Danielle [Northern Star Girl]
    The Forum Administrator

Quote from: Devlyn on July 28, 2025, 02:44:38 PMReally nice, Susan. I know you've been planning this for quite awhile. It's good to move forward, and I hope the Susan's Girl is enjoying her retirement.  :)

Hugs, Devlyn

I decided to keep the girl on the facebook page profile picture

Quote from: Susan on July 28, 2025, 04:12:04 PMI decided to keep the girl on the facebook page profile picture

She is still watching from my bookmark icon, too.  ;D

For those having difficulty seeing our new Logo when logging in....
              HERE IT IS:

(https://i.imgur.com/5emeNA4.jpg)

I like it, too!

I had to hit ctrl+F5 to force the browser to reload the site from the server instead of pulling it from cache.

I like it. Very classy.

Beautiful Upgrade!!! Well Done Susan! 💕🤗💕

Susan,

Very well done. I love it 😍

I liked the pin-up girl or Vargas girl (one or the other,) but it was time for a different logo.

I've been a user on and off since 2005/2006 maybe? It's true that we are alot more diverse now, and I think the new logo reflects that.

Love it 😻

Well done, Susan

The new logo is beautiful, inclusive, and full of figurative hearts.

Love the new look! 💗

~ Lilis 🌹

Hi Susan

I first joined in early 2010 when the pin‑up logo greeted me each time I signed in.  I left late 2012 then returned in early 2024 to see that familiar image still holding its place.  Seeing the new look today was a surprise but a pleasant one.

I remember reading about the origins of that original logo.  The story behind it was a good one and I enjoy that we now know the story behind this new design too.

The pastel logo feels fresh inclusive and welcoming. It captures our community's spirit far better than the old design which, although iconic, no longer could. It will take me a little while to stop expecting the classic graphic yet I already appreciate how the new colours and shapes reflect the diverse group we have become

Thank you for the update.  This thoughtful evolution honours our roots while looking ahead.

Best Wishes Always
Sarah B
Global Moderator
@Susan

Very nice and fresh. The new logo looks great. The old gal looked like she belonged on the side of a B29. Beautiful but not inclusive. New logo is more appropriate!

Dear Members:      cc: @Susan @Devlyn  @Lori Dee @Sarah B  @Jessica_Rose  @Mariah
    Thank you for your responses and your very kind words regarding the new Susan's Place LOGO
    The following is some of what I discussed with Susan as the new LOGO and her
    accompanying message (see reply comment #1) to our membership was being put together.

Warmly,

Danielle [Northern Star Girl)
The Forum Administrator    Direct Email: alaskandanielle@yahoo.com

Susan Larson
Founder and Site Creator
Susan's Place Transgender Resources
  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -
-  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -
   
Decoding the wording at the far right of the new LOGO;

                      Explaining the metaphors

  Crossroads of Gender
        Yes, transgender experience is what we immediately think of, but it
        it is also invoking the following:

                    The societal dichotomy of male/female expectations

                    The tension at that intersection where gender identity, gender roles, and
                    institutional structures So Crossroads of gender = transgender, but also in
                    how society treats men and women.
 
  Balanced on the sharp edge of a knife
        That is the perfect expression of how precarious our existence often feels:

                    Social pressure: Misgendering, erasure, tokenization

                    Political pressure: Laws, bathroom bans, healthcare restrictions

                    Medical pressure: Gatekeeping, access, insurance, dysphoria vs.
                    diagnosis debates  collide
                         
                    Represents the social, political, and medical pressures that our community face

Awesome. Thank you for sharing this!

@Northern Star Girl
@Susan Larson

I like the quote. I think it represents us well..I definitely relate. I did like the pin up girl,, probably not a look I will ever achieve.  LOL.

Thanks for keeping us relevant.

Love,
Leigh

Hi Susan and DanielleEveryone

Interesting insight to the words that are contained in the 'new logo'.  Thank you again to Susan and of course you Danielle.

I was wondering if the old story about the 'ye olde girl' is still around it would be interesting to read about it again.

Best Wishes Always
Sarah B
Global Moderator
@Devlyn  @Jessica_Rose  @Mariah  @Northern Star Girl  @Lori Dee @Susan