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Petition - Pull Libra's offensive commercial/campaign from TV

Started by xander, January 02, 2012, 06:57:16 AM

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xander

"This ad is very stereotypical and discriminates on so many levels against transgender woman and women of all kinds everwhere, take a look at the commercial for yourself and see how this is damaging and demeaning and how it puts us down in a big way, it is being aired in Australia and New Zealand."

Sign here.
http://www.change.org/petitions/boycott-libra-productscompany
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fionabell

Your thread doesn't have many replies Xander panda. :D

Isn't anyone interested?
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Jamie D

I was just wondering what forms of satire are now permissible in politically correct transworld?

Perhaps, if I had been on hormones longer, my skin would be thinner, and I would understand the outrage.
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fionabell

That ad hurt my feelings. I found it to be very exclusive. :(
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kelly_aus

Whilst I can understand why some may find it wrong, both my mum and I found the ad kinda funny..

It's an Australian ad, targeted at an Australian audience..
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xander

I am Australian. A lot of my trans friends have been offended by this and the others don't know how to take it. I just thought it was relevant.
I believe it has since been removed with a formal apology.
I personally am on the fence with this one.
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fionabell

Quote from: xander on January 04, 2012, 07:20:24 AM
I am Australian. A lot of my trans friends have been offended by this and the others don't know how to take it. I just thought it was relevant.
I believe it has since been removed with a formal apology.
I personally am on the fence with this one.

I'm kind of on the fence too. I felt excluded by the ad but I could see that it was funny. I don't know if it's right to stamp out any humour directed at us. If the ad was paying out on a fat or bald person they'd just have to put up with it. Heaps of ads pay out on cismales and females. If we keep making it taboo to make fun of minorities then the poor old Homer Simpsons will be the only ones left to laugh at.

Whether we like it or not, white males are the work horses and defenders of our society. It doesn't make sense for them to be the only people it's ok to pick on.
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xander

Quote from: fionabell on January 04, 2012, 02:08:12 PM
I'm kind of on the fence too. I felt excluded by the ad but I could see that it was funny. I don't know if it's right to stamp out any humour directed at us. If the ad was paying out on a fat or bald person they'd just have to put up with it. Heaps of ads pay out on cismales and females. If we keep making it taboo to make fun of minorities then the poor old Homer Simpsons will be the only ones left to laugh at.

Whether we like it or not, white males are the work horses and defenders of our society. It doesn't make sense for them to be the only people it's ok to pick on.


I definately agree with this. I often find myself saying very similar words when a situation LGBTIQ or or otherwise comes up.
Still, I can't decide where I sit on this one. Maybe it's because it is unclear whether the woman is female identified or as some of my friends said, a drag queen. Maybe it's because this is potenially a very real (yet not intentional) stab at a close to heart issue for many trans folk, that a CISgender society cannot fathom.
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fionabell

Quote from: xander on January 04, 2012, 02:41:55 PM

I definately agree with this. I often find myself saying very similar words when a situation LGBTIQ or or otherwise comes up.
Still, I can't decide where I sit on this one. Maybe it's because it is unclear whether the woman is female identified or as some of my friends said, a drag queen. Maybe it's because this is potenially a very real (yet not intentional) stab at a close to heart issue for many trans folk, that a CISgender society cannot fathom.
yes because a gay man who likes drag or dressing in it himself would just think that was funny.

Gay's are more accepted in society than trans. It's completely irrational because Cis Gay men wreak far more havoc on society than Transgender women. But the main herd of humans isn't often rational.

The Women who created the idea for this ad probably thought it was completely acceptable. There is a probably gay men working with them too. A gay man might have even created the idea?

People aren't offending gays when they make an ad like this because gays no longer offend women by dressing like that. It's all just seen as a joke.

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wheat thins are delicious

The ad is basically saying trans women aren't real women because they don't menstruate.  What does that say for cis women who don't menstruate?


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Hermione01

Quote from: xander on January 04, 2012, 02:41:55 PM

I definately agree with this. I often find myself saying very similar words when a situation LGBTIQ or or otherwise comes up.
Still, I can't decide where I sit on this one. Maybe it's because it is unclear whether the woman is female identified or as some of my friends said, a drag queen. Maybe it's because this is potenially a very real (yet not intentional) stab at a close to heart issue for many trans folk, that a CISgender society cannot fathom.

Therein lies the problem, if the woman identifies as a drag queen, there is no way she would be put out by NOT having periods :D. She would probably blow raspberries like, 'that sucks being you!' >:-)

It only works if she identifies as ts so, it's discriminatory. They should pull the ad.

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Bishounen

Quote from: Jamie D on January 04, 2012, 12:27:46 AM
I was just wondering what forms of satire are now permissible in politically correct transworld?

Perhaps, if I had been on hormones longer, my skin would be thinner, and I would understand the outrage.

Absolutely none. Everything is automatically stereotypical and insulting if the displayed person in question is obviously trans. Or woman. Or Coloured. Or gay. Or...
And ofcourse, the commercial in question is also very very very Misogynistic; one of the latest and fashionable words of the big Dictionary over Politicaly Correct terms, words and labels that is a must know if you want to go with the flow(Hah- It rimed).

If you cannot understand the outrage, you very obviously do not understand what is best for you and your community.

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xander

Quote from: Hermione01 on January 04, 2012, 03:40:36 PM
Therein lies the problem, if the woman identifies as a drag queen, there is no way she would be put out by NOT having periods :D. She would probably blow raspberries like, 'that sucks being you!' >:-)

It only works if she identifies as ts so, it's discriminatory. They should pull the ad.

Yes very true but if it is a queen she could be put out over the simple fact of "losing" no matter how trivial the contest.
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Shana A

"Be yourself; everyone else is already taken." Oscar Wilde


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mixie

This ad is disgusting.   I'm on board and passing it on.  I actually saw it somewhere else but didn't know what to do about it.  So thanks for the link.
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kelly_aus

Quote from: Bishounen on January 04, 2012, 03:47:21 PM
If you cannot understand the outrage, you very obviously do not understand what is best for you and your community.

I'm almost tempted to ask, 'What community?' I have to ask myself if I want to be associated with a 'community' that gets outraged by the slightest thing, real or imagined.. Or that can't agree on what of the larger issues to pursue..

I'll be honest, I have almost nothing to do with most of the trans people here in my hometown.. Why? I have very little in common with them. I just want to get on with my life. I will fight for my rights when I feel that they've been violated, but I'm not going to get all bent out of shape about things I feel are inconsequential..
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Anatta

Kia Ora,

::) Just out of interest, does this mean that you[the trans-people who disapprove of the 'ad'- *remember it's only an ad designed to sell a product*], you wouldn't want to see any obviously-'trans' people appearing in TV ads/commercials promoting a product? In other words  would you want to take away that person's right to earn a living ?

::) No matter how well  an ad which involves a 'trans-person' is presented, there will always be someone[cis or trans] who will find it somewhat offensive...

Metta Zenda :)
"The most essential method which includes all other methods is beholding the mind. The mind is the root from which all things grow. If you can understand the mind, everything else is included !"   :icon_yes:
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mixie

Quote from: kelly_aus on January 07, 2012, 05:48:09 PM
I'm almost tempted to ask, 'What community?' I have to ask myself if I want to be associated with a 'community' that gets outraged by the slightest thing, real or imagined.. Or that can't agree on what of the larger issues to pursue..

I'll be honest, I have almost nothing to do with most of the trans people here in my hometown.. Why? I have very little in common with them. I just want to get on with my life. I will fight for my rights when I feel that they've been violated, but I'm not going to get all bent out of shape about things I feel are inconsequential..


Spoken like a true Ozzie!
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Bishounen

Quote from: kelly_aus on January 07, 2012, 05:48:09 PM
I'm almost tempted to ask, 'What community?' I have to ask myself if I want to be associated with a 'community' that gets outraged by the slightest thing, real or imagined.. Or that can't agree on what of the larger issues to pursue..

I'll be honest, I have almost nothing to do with most of the trans people here in my hometown.. Why? I have very little in common with them. I just want to get on with my life. I will fight for my rights when I feel that they've been violated, but I'm not going to get all bent out of shape about things I feel are inconsequential..


Perhaps my Satire was a bit too realistic, on how people with those opinions sound. ;D
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Sandy

My take on the commercial was that it was mildly amusing, because I spotted him as a drag queen immediately.  And personally, having had three continuous months of bleeding post-operatively, I don't miss those days at all.  I think many post-menopausal women have similar feelings about not having menses.

However, the public in general does not immediately pick up on the difference between a CD and a transsexual.  We are generally lumped in the same category.  So to their eyes, all the t-women community are just men in drag, and this commercial proves it.

For this reason, to me, this is similar to a white person singing "Mammy" in blackface makeup.  It is not satire, because satire implies an understanding of what is being satirized.  But since no one from the advertising staff, to the company, and even the DQ actor himself, understand what being transsexual is about, it wasn't satirical.

I appreciate the company's response and apology.  I understand that the commercial has been pulled.  I'm sorry that the actor in the commercial lost a gig, but, I think that because of the controversy he may find new opportunities.

-Sandy
Out of the darkness, into the light.
Following my bliss.
I am complete...
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