I guess it could be seen that way, sure. But in the end, that's why people transition. To become themselves. If they want to be open about being trans*, and everything that goes with that then more power to them. But likewise if they don't then that's the individual's own perogative, and more power to them, too. I don't think people should be made to behave one way or the other to serve a greater interest. If they want to, fair enough, but if they don't, and just want to live their lives, then I think that should be respected.
Some people live their lives to promote trans awareness, and that's awesome. But some people live their lives to escape their own personal baggage, and lose their own awareness of being trans. I think that's equally awesome. Whether it helps or harms anything is, to my mind, largely irrelevant. It isn't about what everyone else wants you to do. It's about what you want to do. That's the whole point.