I think its harder to use it in an academic manner, meaning, to use it in academic writing. Each field has its own style guides, and where it might become OK for woman's studies, in order to get widespread use you are going to have to sell its usage to the Chicago Manual of Style, and Kate Turabian. Considering they went through a decades long fight about the use of the comma when 'and' is used,don't count on them coming to a conclusion anytime soon.