from the article:
"If the Russian accounts have any 'discernible political motive ... the goal seemed less to inspire enthusiasm for one candidate than to dampen support for voting at all,' the Post reports. Albright told the paper. 'A lot of these posts had the intent to get people not to vote.'"
Strategy: (1) create a website designed to appeal to a progressive bloc of people, then (2) post material aimed at dissuading them from voting.