São Paulo Metro posters fight gay hate
Brazilian city of São Paulo tackles transphobia and homophobia with Metro posters
25 January 2012 | By Dan Littauer
http://www.gaystarnews.com/article/s%C3%A3o-paulo-metro-posters-fight-gay-hateThe Brazilian State of São Paulo in partnership with the São Paulo City Metro launched a poster campaign against gay and trans prejudice yesterday (24 January).
Called 'See beyond prejudice. Respect differences,' its goal is to increase respect towards, and decrease discrimination against, lesbian, gay, bisexual and transgender people living in South America's most populous city.
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All 58 underground stations are covered with bright posters that have pictures of transgender women with the title: 'Look, look again, and see beyond prejudice. I am trans, I have the right to be who I am.'