Hmm, I can't help but be skeptical. I'm not familiar with this Thrive Movement but at first glance I am reminded of the Zeitgeist movies and the Chem-trails/911/Illuminati conspiracy theories. The free energy movie I've seen and it was pure hokum from start to finish.
I'm not sure if the people behind are for real or if it is some kind of a scam on their part (I'm leaning towards the latter), but I've known and met a lot of people that buy this stuff wholesale, and the common denominator always seem to be a lacking understanding of fundamental physics and have an unrealistic view of how the world works.
I've spent many evenings in heated discussions with some people I know trying to educate them on whats wrong with the theories and "science" they adhere to but it almost always seem to end with them telling me I've been brainwashed and duped into believing in the false science infused into the corrupt school system by the oil companies, big pharma, J.D Rockefeller, Rothschild, Dupont and the Bush family.
There's always some evil behind the scenes puppet master pulling the strings fooling everyone into thinking cakes can't be divided into 3 or more halves. So many people out there think cars running purely on water are real but suppressed and hidden by the oil companies, but fact of the matter is that you can't get something from nothing. As far as energy goes water is already spent, but few knows what this means. A car running on water alone is the equivalent of paying for groceries with the money you just spent on ice cream or running a clock on an unwound spring. Nature just doesn't work that way.
In my opinion skepticism is a healthy thing, but too often it is grossly misplaced. Just because some slick spokes person or fancy movie say what we like to hear doesn't make it true. They make all sorts of out of this world fantastic claims shrouded in a cloak of fancy techno-babble, but yet for some reason many people are unwilling to even entertain the possibility that these people are simply mistaken, or worse yet, trying to scam you.